Advantage™ topical flea treatment for puppies and dogs

Advantage™ is a monthly topical flea treatment for puppies and dogs which kills fleas through contact so they don’t have to bite your dog to die. This means less stress and discomfort for your dog by minimising painful, itchy flea bites.

Also kills flea larvae in puppies and dogs’ surroundings and lice.

Safe for use on puppies from any age. Also safe to use on pregnant and lactating animals. 

Why choose Advantagefor your puppy or dog? 

  • Advantage™ flea icon

    Advantage is an easy-to-use, monthly topical flea treatment for your puppy or dog which kills fleas and flea larvae, plus lice. Safe for use on puppies from any age. 

    Also safe to use on pregnant and lactating animals. 

  • Prevents fleas on treated puppies and dogs from infesting your home.

    Prevents fleas on treated puppies and dogs from infesting your home. 

  • Calendar icon

    Advantage is a monthly topical flea treatment.

  • Lice icon

    For the treatment of lice on dogs. 

How does Advantage™ work on your puppy or dog? 

Advantage™ prevents and treats fleas and flea larvae and lice in dogs.
Prevents and treats:

Fleas, flea larvae and lice in dogs. 

Safe for puppies from any age. Safe to use on pregnant and lactating animals.
Works for:

Dogs and safe for puppies from any age. Safe to use on pregnant and lactating animals. 

Icon of Advantage applicator
Application type:

Topical treatment in an easy-to-use applicator. 

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Treatment frequency:

Monthly treatment 

No prescription needed icon
No prescription needed:

Available at local veterinary clinics, pet retailers or authorised online retailers. 

Image of a Labrador scratching in the grass

Dealing with a flea infestation?

Advantage™ for dogs can help you in the fight against fleas and keep your dog and home flea-free.

Advantage™ is a topical flea treatment which kills fleas through contact, which means fleas don’t have to bite your dog to die. This means less stress and discomfort for your dog by minimising painful, itchy flea bites.

Once applied, the active ingredient, imidacloprid spreads across the skin and coat of your dog or puppy and is not absorbed into their bloodstream. Advantage™ spreads from the site of application across the body in the oily layer of the skin and fur - and stays in the oily layer.

Adult fleas are killed by coming into contact with the skin or coat of your treated dog and the active ingredient, imidacloprid is also shed with the natural shedding of your dog’s skin and fur, killing flea larvae in the environment.

As Advantage™ kills both fleas and flea larvae, this is effectively breaking the flea life cycle.

Advantage™ no bite is right 

Learn how a few fleas can cause a huge problem in your home and how Advantage flea treatment works.

How to apply Advantage™ on your dog

1.

Remove required tube from the package. Hold the tube upright and away from you, and pull off the cap.

2.

Reverse the cap and push the cap back on the tube. Twist the cap to break the seal and then remove the cap from the tube.

3.

Your dog should be standing for easy application. For dogs less than 25kg, part the hair between the shoulder blades, until the skin is visible. Apply 1 tube.

4.

For dogs over 25kg, apply 1 tube between the shoulder blades, on the midline of the back between the hips and one point in between. Place the tip of the tube on the skin and squeeze the inverted tube firmly twice to apply all the solution directly on the skin.

Avoid your dog’s eyes or mouth. Record treatment date and repeat monthly or as required. Advantage™ may be reapplied between 2 and 4 weeks if necessary. Frequent swimming or washing can shorten the duration of flea control. 


Advantage, Elanco and the diagonal bar logo are trademarks of Elanco or its affiliates. Advantage™ is registered under the ACVM Act 1997, No. A007522. 
Elanco New Zealand, 106 Wiri Station Road, Manukau, Auckland 2104.
www.elanco.com I 0800 446 121. ©2023 Elanco